Campaign preview · November 2026 · Fundraiser link not yet connected
Mother holding a baby, encircled above an open bookJameel PuritySOCIAL IMPACT

November · Prematurity Awareness Month

Every week counts,
Baltimore.

In loving memory of Zahra

Supporting awareness and action for mothers and babies. Join Jameel Purity’s November campaign raising funds for March of Dimes.

Fundraiser link coming soon. Donations will be made directly on the March of Dimes platform.

Dark-purple enamel awareness ribbon pin with silver metal edges

Wear a little purple. Carry a little hope.

Give any amount · Pins for gifts of $10 or more

Illustrative pin image · real pin photo to follow

World Prematurity Day · November 15, 2026IN MEMORY OF ZAHRA · ROOTED IN BALTIMORE
Close-up of a baby girl in a white cap, looking toward the camera.
Zahra.

Her life was brief.
Her memory stays with us.

Zahra was born too soon in Dakar, Senegal, and lived less than three months. She was our founder’s niece.

This campaign honors her memory and stands with families whose lives are touched by preterm birth.

A grandmother in a white headscarf holding her newborn granddaughter, who is wrapped in a pink outfit and a white blanket.
Zahra, held by her grandmother. Dakar, Senegal.

A story of hope, too.

Our founder’s mother was also born too soon and is alive today. Here, she holds her granddaughter Zahra.

Their stories are part of the love and commitment behind this campaign.

Everyone Is Invited

Whatever your faith, race, gender, ethnicity or culture, you belong in this effort. We welcome the identities and experiences each person brings, and recognize that some families face greater barriers to care.

Let your inner grace become action: listen, learn, support a family, advocate or contribute where you can. Together, we can move maternal and newborn health forward.

Fatou Diouf · Founder, Jameel Purity

More than
1 in 8

Baltimore babies is born too soon.

Source: March of Dimes, 2025 Report Card; 2024 birth data.

Make November matter.

Three ways to take part: give directly, wear purple and share the campaign.

01

Give directly.

Our campaign’s Give button will take you to the March of Dimes fundraiser. Jameel Purity does not collect campaign donations.

Fundraiser connection pending
02

Wear your purple.

Give $10 or more directly to March of Dimes, show your confirmation at a campaign pin table, and receive a pin while pins last. Locations coming soon. Donations of any amount are welcome.

Pop-up location and time to be announced
03

Share the campaign.

Wear your pin on November 15. Share why this cause matters to you using #EveryWeekCountsBaltimore.

World Prematurity Day · November 15

Awareness becomes action

Give directly to
March of Dimes.

Every donation goes directly to March of Dimes. Jameel Purity does not collect or receive donations. Donations of any amount are welcome. Gifts of $10 or more qualify for a pin at a campaign pin table, while pins last.

There is no donation checkout on this page.

Fundraiser link coming soon

A clear route for giving.

Once connected, the button below will open the March of Dimes fundraiser. You’ll make your donation on its platform.

Donations are not open through this preview. Please return when the fundraiser link is available.

Free help in Baltimore

Explore these official resources for coverage, community support and information. Eligibility and availability vary by program.

These links open the organizations’ own websites. This directory does not replace medical advice. Any campaign health guidance will be reviewed by a clinician before publication.

A few helpful
answers.

Who is organizing the campaign?

Every Week Counts, Baltimore is organized by Jameel Purity, a Baltimore-based company preparing to launch natural skincare, in loving memory of our founder’s niece Zahra.

Where does my donation go?

Every donation goes directly to March of Dimes through the fundraiser linked from this page once connected. Jameel Purity does not collect or receive donations.

Where can I get a purple pin?

Pins will be shared at campaign pop-ups and participating counters. Locations and times will be added when confirmed. Give $10 or more directly to March of Dimes and show your confirmation to receive a pin, while pins last. Donations of any amount are welcome.

Is March of Dimes an official partner?

This is a Jameel Purity campaign raising funds for March of Dimes. We do not claim an official partnership or endorsement.

Let Baltimore see your purple.